Rasmus Sjöborg
AI Design Engineer
// SUMMARY
Design leader with 15+ years shaping digital products for global brands. I define direction, build scalable design systems, and coach teams to ship with clarity and confidence. Now focused on amplifying craft with AI workflows — turning complexity into velocity without losing quality.
// EXPERIENCE
Senior Product Designer
Simployer
Design direction and team development at a leading European HR tech platform. Building scalable design systems and AI-enabled workflows that help teams ship with clarity and confidence. Setting standards for a multi-product design organization.
Senior UX & UI Designer
Sjoborg Design · Self-employed
Consulting and hands-on product design for global brands. Specialized in design systems and scalable digital experiences. Clients include IKEA, H&M, Qapital, Helmut Lang, Android, Jaguar, Nokia, Filippa K, and Magnum.
Design Director
Lowe Brindfors
Led design teams at one of Sweden's most recognized creative agencies. Shaped digital direction for major Scandinavian and global brands.
Co-founder
STATE Interactive
Co-founded a digital design studio in Stockholm. Built the creative team and established the design practice from the ground up.
Designer · Art Director · Motion Artist
ACNE Production
Digital design, art direction, and motion graphics at one of Scandinavia's leading creative production studios.
Intern
B-Reel
Entry into the industry at a globally acclaimed interactive production company.
// NOTABLE_CLIENTS
// SKILLS
Design & Direction
AI & Prototyping
Technique
// EDUCATION
Hyper Island
Digital Media